The newly launched Ashar Valley Experiences invites guests on a journey through wellbeing, culture, creativity & adventure, complete with a dedicated passport and boarding passes collected along the way

August 19, 2026 – AlUla, Saudi Arabia: Summer offers an entirely different perspective on AlUla, inviting travellers to experience one of Saudi Arabia’s most extraordinary destinations with a greater sense of space, privacy and immersion. Set amongst the sandstone cliffs of Ashar Valley, Banyan Tree AlUla invites guests to embrace the season through wellbeing, personalised hospitality and meaningful connection to the landscape, complemented by exclusive seasonal offers and a newly launched collection of in-house activities designed to bring even more of Ashar Valley into the stay.

Unlike traditional luxury resorts, Banyan Tree AlUla is intentionally intimate. Home to just 47 tented villas inspired by the region’s Nabataean heritage and Bedouin traditions, the resort has been designed to blend seamlessly into its surroundings, allowing the dramatic desert landscape to take centre stage. Spacious indoor and outdoor living areas, private pools in selected villas and uninterrupted views across Ashar Valley create a sense of seclusion that defines the Banyan Tree experience.

Adding a new dimension to the stay this summer is Ashar Valley Experiences, a recently launched collection of in-house activities inviting Banyan Tree AlUla guests to discover and engage with Ashar Valley in new ways. Designed as a journey through the destination, each guest receives a dedicated passport and collects a boarding pass for every experience completed, creating a playful way to explore the programme throughout their stay.

Bringing together wellbeing, culture, creativity and adventure, the weekly programme spans Morning Yoga and Aqua Wellness sessions to Arabic lessons, Saudi coffee and creative workshops, the Ashar Valley Bike & Photo Tour, storytelling nights and stargazing beneath the desert sky. Available exclusively to in-house guests, Ashar Valley Experiences creates more opportunities to discover the destination from within the valley itself, adding particular value during the quieter summer months.

Complementing the newly introduced Ashar Valley Experiences, Banyan Tree AlUla’s summer offers provide even more reason to discover Ashar Valley this season. The Together in Discovery family escape brings added value for families looking to spend meaningful time together, while seasonal spa and day-use offers provide further ways to experience the resort throughout the summer.

As travellers continue to seek destinations that prioritise privacy, wellbeing and authentic experiences, Banyan Tree AlUla presents a compelling alternative to the traditional summer escape. With Ashar Valley Experiences introducing new ways to engage with the landscape, culture and spirit of the destination, the resort offers a slower, more considered way to experience AlUla – one centred around discovery, meaningful connection and the simple luxury of time and space.

For more information or to book a stay at Banyan Tree AlUla, email reservations.alula@banyantree.com or call +966 14 512 0000, or visit https://www.banyantree.com/saudi-arabia/alula/offers

– ENDS –

ABOUT BANYAN TREE ALULA

The all-villa resort offers 47 luxurious tented villas in one of the world’s most mysterious and exciting new destinations. Infused with elements from the nomadic nature of Nabataean design and heritage, the resort features one-bedroom villas with spacious outdoor living space and one-, two-, and three-bedroom villas with private pools showcasing stunning views of the rock formations in the Ashar Valley. Guests can also enjoy the resort’s infinity rock pool, the renowned Banyan Tree Spa, and two fine-dining outlets, including Banyan Tree’s signature Thai restaurant, Saffron. Embodying the brand’s key pillars of sustainability, a dedication to using locally inspired elements, romance and intimacy in a private sanctuary, AlUla creates the perfect home for the global brand.